Festival Foods:
Over 75 Years of Family, Fun & Food
For more than 75 years, Festival Foods has fueled a culture of excellence — from positively impacting communities to ensuring quality products and an exceptional experience. It's a place where customers are guests and associates are family. It's a place where family, fun and food come together. It's a place where the successes of the last 75 years fuel an ongoing passion for the next 75. Take a look:
Timeline
2021
2021
Skogen’s Festival Foods Purchases Store in New London, Wisconsin.
2007
2007
Festival Foods held the first annual Turkey Trot – a Thanksgiving Day tradition for runners, walkers and dogs of all ages. Benefiting the local YMCA and Boys & Girls Clubs, this community event is the perfect guilt-free solution for eating your weight in mashed potatoes.
2007
2007
Festival Foods opens in Fond du Lac, Wisconsin.
2006
2006
Dave’s son Mark Skogen — a third generation family member — became CEO. Mark continues to serve as Festival Foods President and CEO.
2005
2005
Mark Skogen received the Wisconsin Grocer of the Year award from the Wisconsin Grocers Association.
2003
2003
Festival’s Boomerang Principle was born — every business decision made at Festival Foods is based on the question, ‘Will it bring the guest back?’
2002
2002
Festival Foods opens in Oshkosh, Wisconsin.
1999
1999
The Festival ‘Big Cart’ — the largest shopping cart in the world, standing 12.5 feet high and 18 feet long — made its first appearance.
1998
1998
Festival Foods opens Green Bay East location.
1997
1997
Festival Foods sponsors annual fireworks shows across the state. Today, Festival Foods sponsors an annual fireworks show in 18 cities in Wisconsin.
1993
1993
Festival Foods opens in Marshfield, Wisconsin.
1987
1987
Adding to a growing number of signature items, the Skogen family created a premium quality blend of lean meats and savory spices researched from the Old World recipes of German sausage makers. This meaty recipe was proudly named Oktoberfest Brats. Smothered with tangy kraut and spicy mustard or sizzling solo in a river of red ketchup – this quickly emerged a brat lover’s brat!