One of our biggest challenges is finding ways to educate our guests on taking advantage of the many different ways to save while shopping at Festival Foods. I think it’s easy to assume that if customers have shopped at our stores for years that they’ll know about everything we offer. While helping a guest just the other day, I was reminded that not everyone takes the time to ask questions or to learn about our services. The customer asked where she could get an in-store coupon as there was a starburst on our hanging sign letting her know about an opportunity to save. I asked her if she was a new guest and her response was “No, I shop here all the time.” I brought her over to the “greensheet” stand and explained how it worked. Her response was, “Wow! I always saw these hanging here but never took the time to see what they were for.” That was a great reminder to me that it’s our responsibility to constantly remind our guests about the different ways they can save. Pink tag savings – Throughout the store you will see pink shelf tags. These pink tags indicate substantial savings on thousands of items—no coupon or card needed! Weekly newspaper ad – This ad comes out weekly in many local newspapers. If you don’t receive a newspaper, simply stop by our Customer Service Counter and you can pick up a copy of the ad for yourself! In-store greensheet – You will find the “greensheet” near the entrance of our stores. The greensheet contains 6 in-store coupons that can be used at the checkout plus approximately 50 other items where there is no coupon needed to take advantage of savings. Internet-only ad – This ad can be viewed on our web site. It’s also posted near the entrance at all of our stores. No coupons or card needed! Items in this ad will have a corresponding pink tag on the shelf honoring the advertised price. Moneyboard instant savings – All of our stores have a Moneyboard located near our greensheet stand where you can print off “instant savings” on many of your favorite items. These items are rotated weekly so we can continue to offer value to you! Internet-only coupons – Simply click on “Ads/Coupons” and then on “Manufacturer Coupon” while visiting our web site. I hope these reminders help. If you have any questions, please feel free to ask any of our associates for assistance.
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