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Heisman Trophy winner Ron Dayne to kick off Madison’s Turkey Trot


20160903_105036_resized We love showing our Badgers pride! And Festival Foods is especially thrilled to welcome special guest Ron Dayne to the Madison Turkey Trot on Thanksgiving Day.

The Heisman Trophy winner will kick off the 5-mile run and 2-mile walk at 8 a.m. Nov. 24 in Madison. He’ll be available for photographs and autographs before, during and after the event. Race packet pickup will be inside a large, heated tent at Breese Stevens Field, 917 E. Mifflin Street. The race’s start and finish areas will be located nearby.

This is the first year for our signature Thanksgiving Day Turkey Trot event in Madison and Janesville. We’ll continue to offer this family friendly event in cities across the state, including the Coulee Region as well as the communities of Appleton, Eau Claire, Green Bay, Fond du Lac, Manitowoc, Marshfield and Oshkosh. _ec_9499 Dayne’s appearance at the Festival Foods Turkey Trot is part of the event’s debut in the community of Madison. The Festival Foods store in Madison opened in April and our company has partnered with the University of Wisconsin to offer the incredible Badger Kid contest to the littlest, and often cutest, Bucky fans. Check out Mei Mei’s big smile at Camp Randall, where she was the inaugural Badger Kid at the home opener. 0912-work-phone-badgers-game-048 In its ninth year, the Turkey Trot has become a Thanksgiving Day tradition around Wisconsin and is the state’s largest running event based on registered participants.

“We look forward to starting a new, healthy tradition for many individuals and families in Madison this year, and to welcoming Ron Dayne as a way to make Madison’s Turkey Trot even more fun,” said Mark Skogen, President and CEO of Festival Foods.

In 2015, nearly 30,000 walkers and runners across the state laced up their running shoes on Thanksgiving morning to participate. A dog-friendly event, the Turkey Trot also offers the Dog Jog, a separate group just for participants who have dogs. Each registrant will receive a high-quality, long-sleeved T-shirt before the event and free Festival Foods pumpkin pie at the finish. 2585_appleton_zl The 5-mile route option of the Madison Turkey Trot route will feature beautiful views of the State Capitol and sections of the university area along with State Street, Tenney Park and the Yahara River Parkway. The two-mile walk travels out and back along East Mifflin Street and makes a full loop around Capitol Square. mezz3 Following the opening last spring of Festival Foods’ Madison location at 810 East Washington Street, the state’s capital city is joining nine other 2016 Turkey Trot locations throughout Wisconsin. All Turkey Trot proceeds benefit the local Boys & Girls Club and YMCA in each Turkey Trot community. In return, the two organizations provide volunteers who take photographs, coordinate registration, and distribute water and pies to participants. The 2015 event raised $280,000, and over the span of eight years, Turkey Trot fundraising has reached more than $1.5 million.

Online registration is open. Through Oct. 31, children under age 18 are only $15 each and adults $20 each. Prices increase Nov. 1 to $20 per child and $25 per adult. Registration remains open on race day eve and before the race on Thanksgiving Day. Beginning Nov. 23, registration prices are $25 per child and $30 per adult.

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